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Director

Velma McColl

Principal Earnscliffe Strategy Group Initiative

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Velma McColl

Velma McColl is National Marketplace Growth Lead for Earnscliffe Strategies. She blends her deep understanding of business, government, and policy to create opportunities for her clients. Velma works on a range of economic and social issues including M&A, innovation, energy, environment, and emerging technologies. She has been a driving force in the growth and diversification of Earnscliffe’s business.

Prior to joining Earnscliffe in 2004, Velma advised Federal Cabinet Ministers on political strategy, policy, and communications. She has also worked provincially in British Columbia and Alberta. She has worked to find creative solutions across federal/provincial/territorial, North American and international boundaries. Her career includes success as an entrepreneur and experience working collaboratively with business, academia, think tanks, not-for-profit organizations, and the public sector.

A proud mother and Westerner with twenty years’ experience in Ottawa, Velma studied at the University of British Columbia and the Banff School of Management. She is a co-founder of the Canadian Clean Technology Coalition and Women in GR. She has taken leadership roles with several organizations including Smart Prosperity, the Ryan’s Well Foundation and EcoTrust Canada.